Content Samples
Social Media Copy for Bluedot Living
I create social media content for Bluedot Living on both the national accounts and the local Martha’s Vineyard accounts. Posts include promoting content on our website, promoting sponsored events, and sharing good news from the sustainability space. This includes Facebook, Instagram, and Twitter.
Column Writing for Bluedot Living
I write a monthly column for Bluedot Living’s national site called “Good Libations” that features stories from the beverages industry relating to climate change and sustainability, often with a focus on consumer education. I also report on stories for our “Good News” and “Local Heroes” columns for the Martha’s Vineyard branch of the magazine.
Newsletter Production for Bauer Wine & Spirits
I produced a weekly Constant Contact newsletter for Bauer Wine & Spirits that featured new arrival wines with tasting notes and pairing ideas, cocktail recipes, and upcoming events at the store.
Branded Wine Pairings for Bootay Bag
Combining my experience writing advertorial content and wine pairings, I was commissioned by an underwear subscription service to create customized wine pairings as a part of their blog series for Women’s History Month.
Monetized Fashion Content for Better After Fifty
During my time as the Associate Fashion Editor for Better After Fifty, I created relationships with affiliate marketing platforms and leveraged these platforms to monetize fashion content for the website. This increased site revenue by 1,200% I also utilized this content on our social platforms for #FashionFridays as well as produced weekly fashion newsletters through MailChimp.
Pop Culture Content for Odyssey Online
While at Colgate University I was a weekly contributor for our campus’ branch of Odyssey. Original content included listicles, pop culture coverage, reviews, comedic rants, op-eds, personal essays, and commentary on campus happenings. I also served as our chapter’s Social Media Director.